ON A GIVEN DAY YOU’LL FIND ME
Leading a globally distributed team of 6 designers, rooting in scenic Umbria, nurturing a 3-year-old
and advocating for remote work
– because who needs spare time, anyway?
EXPERTISE
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Mentoring - Design Crit - Retrospective - Process improvement - Remote leadership - Coaching
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Roadmap - Scoping - Product brief - Project plan - Agile integration - Hypothesis-driven design
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Product Analytics - Ethnographic research - Trend analysis - Heuristic review - Value proposition - System mapping
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Storytelling - Creative communication Workshop facilitation - Journey mapping - UX Personas - Storyboarding - User flows
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Stakeholders alignment - One on One interview - AB or MV Testing - Focus groups - Usability testing - Card sorting - Tree testing
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Product design for web & apps - Rapid & advanced prototyping - Interaction design - Motion - Design systems integration - Service Blueprint
WORK EXPERIENCE
Condé Nast | Full Remote | October 2022 - Today
Associate Design Director, MarTech
Lead Product Designer, MarTech
Enel | Rome | December 2017 - September 2022
Service and UX Design Lead (Quadro superiore)
Telegraph Media Group | London | December 2016 - December 2017
Lead UX Designer, Mobile apps
Sapient.Publicis | London | March 2014 - December 2016
Senior Experience Designer
Experience Designer
Orange Labs UK | London | June 2011 - February 2014
UX and Service Designer
Decathlon | Bordeaux | April - October 2010
Product Design intern
EDUCATION
Milan | September 2008 - March 2010
Politecnico di Milano - MSc Product Service System design
Milan & Turin | January 2009 - November 2011
Alta Scuola Politecnica - Double degree and Merit based scholarship
Milan | September 2005 - September 2008
Politecnico di Milano - BA Product design
Paris | September 2007 - March 2008
Strate Collège - Erasmus Project
PUBLICATIONS AND AWARDS
Monetization Hero, MarTech Team Award - 2025 Chargebee Beelive Awards
Landing page 2.0 - The New Yorker, Awarded project - 2025
Landingmetrics.com - Top 5 Landing Page UX
Enel Design Envisioning, Published project - 2019
Observatory Design Thinking for Business - Politecnico di Milano
What is service design today? Personal interview - 2016
Service Design Today
The Times iOS app, Awarded project - 2016
The Lovie Awards - Bronze Prize - News & Entertainment
Ephemeral, Patented Project - 2014
Methode de recommendation du contenu, European & US Patent - Orange
Clever Chat app, Awarded project - 2013
Orange Labs UK Hackathon - Best Joyn app
Graffiti 3D Android app, Awarded project - 2010
Creando con Sony Ericcson - Winner of Academic competition
Gravity Ruler Published project - 2010
on Core77, Wired, The Awesomer, (& more!)
COLLABORATIONS
Nantes | November 2014
L'Ecole de Design Nantes Atlantique Jury Member
Jury des Diplomes | MA "Design & Réalité Virtuelle"
London | March 2013 - June 2013
Central st. Martin’s school of Art and Design Industry collaborator
Moving Image studio | BA “Graphic Communication Design”
London | January 2013 - Present
TrendWatching Trendspotter
TW:IN network, formerly Trendspotting
TOOLS
Creative
Figma, Illustrator, InDesign, Photoshop, After Effects, Premiere Pro
Prototype
Principle, Axure PRO, Adobe XD
Research
Miro, HotJar, OptimalWorkshop
Productivity
Chat GPT, Google Workspace, Microsoft Office, Atlassian Suite, Slack, Notion, AirTable
LANGUAGES
Italian
Native
English
Fluent
French
Fluent
Spanish
Conversational